รายละเอียด
RESPONSIBILITIESTeam Management• Manage, coach, and develop a team of Sales Executives, setting clear targets, routines, and performance expectations.• Conduct regular team meetings, field coaching visits, and performance reviews.• Recruit, onboard, and train new Sales team members as the team grows.Area Sales• Plan and oversee area/territory coverage across assigned retail channels to maximize distribution and secondary sales.• Lead coordination with distributor sales teams, including joint business planning and joint store calls.• Build and maintain relationships with store owners/managers to strengthen the company's in-store presence.Local Modern Trade (Key Account Management)• Manage the end-to-end relationship with local Modern Trade partners (e.g., regional supermarket and pet chains, local hypermarket operators), including buyer negotiations, listing/delisting, trading terms, and joint growth planning.• Prepare and present business reviews, promotion plans, and NPD listing proposals to local Modern Trade buyers.• Negotiate annual trading terms, promotion budgets, and space/display agreements with local Modern Trade buyers.• Monitor and manage sales performance, inventory, and forecast accuracy for each local Modern Trade account, with summary-level tracking of national accounts.Trade Marketing Oversight in Retail• Monitor Perfect Store standards (shelf share, display, pricing, POSM compliance) across all areas and accounts, reviewing field audit results and holding the Sales team accountable for closing gaps.• Review in-store merchandising and planogram compliance at area and account level, directing the Sales team on corrective action and escalating structural or POSM-supply gaps to the Trade Marketing team.• Align with the Trade Marketing team on in-store activation, POSM, and promotional mechanics, providing area and account input while the Trade Marketing team leads design and execution.• Consolidate and analyze competitor pricing, activity, and promotions; recommend counter-strategies.Reporting• Monitor team and account-level KPIs, proactively resolving out-of-stock, pricing, or execution issues and escalating to Sales/Trade Marketing leadership as needed.• Prepare sales reports and forecasts for Country Manager and Japanese Manager, covering all areas and channels.