13 Jobs for Branding found
Brand Manager (Marketing Department)ID:71463
50,000 THB ~ 80,000 THBAll Airport Link LinesJob Description
-Able to develop and manages the company's brand plans and initiatives-Responsible for the overall execution of brand programming and positioning including promotions, pricing and merchandising-Works closely with Sales Managers, Upcountry Branch Managers, field salesman and on-premise promoters to assess market conditions, trends and identify opportunities to build and supports the brand-Communicates brand strategies and articulate programming initiatives to ensure alignment-Actively collect market intelligence including trade/consumer trends, competitive products/pricing/advertising and ethnic tastes-Responsible for implementing marketing programs consistent with agreed strategies and brand guidelines-Achievement of DBC, share of market, accounts sold and other non-financial targets for the brand-Program adherence to brand equity guidelines, priority initiatives, legal compliance and administrative procedures-Favorable consumer and trade responses to programming and events-Utilization and prioritization of the Marketing budget to ensure program resources are allocated to support brand strategies and equity guidelines-Act as contact person with the principal for brand handled-Ongoing development and establishment of performance standards
Benefit
-- Oil (Fleet Card) 250 Lit / month
- Quarterly Incentive
- Car maintenance 2,000 THB
- Tel 1,000 THB
-------------------------
- Health insurance
- Life insurance
- Accident Insurance
- Dental fees
- Provident fund
- Annual Leave 10-18 days / year (adjusted
according to working age)
- Business leave 10 days / year
- Annual Health Check UpSenior Marketing ManagerID:71390
80,000 THB ~ 80,000 THBBangnaJob Description
Strategic Planning and Operations- Develop and implement marketing strategies that align with the organization's goals.- Analyze market trends and insights to refine strategies and enhance competitive advantage.- Prepare annual marketing plans, campaigns, and budgets.Team Management- Manage, organize, and develop the marketing team to ensure high performance.- Create a work environment that fosters collaboration and focuses on results.- Evaluate team performance and provide constructive feedback.Marketing Campaign Management- Plan and execute multi-channel marketing campaigns.- Analyze campaign performance (ROI and KPIs) and make adjustments as necessary.- Collaborate with the creative team to create engaging content and media.Market Research and Data Analysis- Conduct research on customer needs, preferences, and behaviors.- Analyze competitors and trends to identify channels and opportunities for development.- Utilize data analysis tools to generate actionable insights.Brand Management- Ensure brand consistency across all channels.- Strengthen the market positioning and brand image among the target audience.- Coordinate with sales, product, and other teams to align marketing with company objectives.- Maintain relationships with external agencies and partners.
Benefit
- Social Security
- Group Insurance
- Bonus
- Uniform
- Annual Salary adjustment
- Outing
- LeaveBrand Manager (Pet Product)ID:71354
70,000 THB ~ 100,000 THBSuan LuangJob Description
- Manage all aspects of brand/marketing activities of assigned brand both ATL & BTL- Product planning and execute new product launch into prospect channel- Set timeline and execution marketing activities to meet brand objective and deadline- Work closely with Sales team in implementation of sales and marketing activities- Able to work cross functional team both internal and external (agency, distributor, supplier)
Benefit
- SSO
After probation:
- Health Insurance (IPD: Employee and family's member)
- Medical Allowance (OPD: 19,000 THB/years can use for dental or eyeglasses as well)
- Bonus Average 2 months
- Provident Fund 3-5%
- Annual Leave 6-12 days (After 1 year working/prorate)
- Annual Health CheckupDM Marketing Manager (Retails business)ID:65307
45,000 THB ~ 60,000 THBBTS (Sukhumvit Line)Job Description
- Create online and offline marketing plans, implement and execute marketing campaigns, analyze and report on performance.- Research and identify new markets, growth areas, trends, customers, partnerships, products and services, or new ways to reach existing markets.- Collaborate with the sales team and administration team to develop effective strategies.- Increase products awareness while supporting sales and lead generation efforts.- Consistently manage and facilitate team and team member skill development.
Benefit
- Cost of living
- Provident Fund
- Life, accident and medical insurance after probation
- Bonus is depending on company overall performanceRegional Marketing Manager - ASEAN (Cosmetics)ID:70929
200,000 THB ~ 300,000 THBBTS (Silom Line)Job Description
●Brand Strategy- Brand Strategy Planning- Develop mid-term brand strategy to improve brand value and to drive enhanced mid-term sales and market share targets through working in brand transformation internal/external partners and update it annually- Consider global brand objectives to set challenging yet attainable brand sales and profit goals(P&L) for the affiliate, and connect with APAC- Collaborate with APAC to identify opportunities for streamlining operations, reducing costs, and implementing financial and management technologies, cooperative initiatives across region for brand- Evaluate competitive challenges for brand and identifies opportunities and risks for growth and profit enhancement- Ensure that brand philosophy is aligned, and brand image and position are properly represented in brand strategy in accordance with corporate standards●Brand Strategy Execution‐ Establish and maintain mutually supportive relationship with stakeholders such as Global/ APAC/ local stakeholders - Negotiate with APAC to establish effective collaboration (such as reporting, etc.) ●Budget Management‐ Own allocated P&L statement for each brand within the cluster and affiliate team- Prepare a budget plan that takes into account each brand's strategy, in-store conditions, and past results.- Ensure overall product/consumer marketing, brand education budgets aligned with brand marketing goals and effectively meet the needs of the marketing campaign- Monitor day-to-day product/consumer marketing, brand education activities and budget allocation for the necessary items, staying aware of hidden or unforeseen expenses and measuring return on investment (ROI)●Product Marketing‐ Develop category/hero products/new products strategy to identify key goal, target and commercial touchpoints- Develop localized product marketing aligned with APAC guideline
Benefit
- Transportation Support (2,000 THB)
- Free Cosmetic (max. 5,000 THB / 4 times / yearly)
- Health Insurance
- Medical Insurance
- Provident Fund
- Medical Support (until 2,000 THB)
- BONUS (average 1-2 month)
- Cosmetic Gifts (many)
- Health Checkup
- Special Discount for CosmeticsStore Manager ID:71239
45,000 THB ~ 70,000 THBBTS (Silom Line), BTS (Sukhumvit Line), MRT LineJob Description
-Manage the overall store properly & lead team efficiency, spend 85% of their working time on the sales floor engaging with consumers, selling, and coaching employees.-Ensuring the store consistently achieves or exceeds sales, KPIs, Margin and Profitability goals through the effective use of short- and long-term planning, expense control, sales and legendary service.-Directly responsible for execution and processing of both incoming and outgoing merchandise. Manage inventory within store within target, work with retail buyer for replenishment and transfer between stores to hit sale target.-Responsible for accurately processing sales, exchange, and refund transactions at the cash desk, with proper operation of the POS system, handling forms of tender with accuracy and respect, and ensuring proper discounts are applied when applicable. Also, responsible for processing employee transactions while adhering to the Associate Discount Policy & Procedure.-Ensure execution and maintenance of all Visual Guidelines as well as guaranteeing the visual presentation of the Store always meets or exceeds company standards.
Benefit
-
Marketing Manager (Beauty)ID:71229
130,000 THB ~ 150,000 THBBTS (Sukhumvit Line)Job Description
[Purpose]Marketing manager is in charge of the creating on strategic planning, execution of the 360 marketing plans. This role will be responsible for budgeting, forecasting, P&L tracking, media, pricing, and promotional strategies relating to the brands. The person will act as the brand guardian and make business recommendations relevant to the overall growth of the brands.[Responsibilities]Strategy:• Contribute of development of brand and marketing strategy include Product Launch plan• Plan media, pricing, promotional and sampling strategy• Create 360 launch plans• Create marketing strategy of Digital Marketing and align with Corporate team• Manage on influencer strategy• Implement with CRM project, create customer journey and analysis for marketing strategy• Work in close with Brand manager for Product analysis by category, by segment• Perform competitive analysis, manage on competitor, and market analysis• Constantly analyze risks and opportunities• Collaborate on Ecommerce strategy with Corporate team• Plan trade strategy by channel with Sales and deal with the Retailer, Co-Partner Department storeBrand and Marketing Communication:• Planning, monitoring and execution of Brand communication, Digital Marketing communication and Event for the brand• Own end-to-end on media plan process and manage media agency briefing with Corporate team• Create and communication to team for Content Marketing• Manage on ROIMarketing Operation:• Manage all forecasting (saleable and non-saleable items): enter forecast in system for initiatives based on benchmark, and retailer feedback. Update forecast as needed• Work with Demand Planning and Sales Operations teams to ensure accuracy in forecasts and calendarization of saleable and promotional items in order to achieve profit targets• Keep SKU assortment lists by retailer or channel updated and communicate with cross- functional teams accordingly• Provide SKU logistics information to cross-functional teams as requested• Monitor inventory levels• VM Management (Product Launch, Seasonal Launch, Align counter design from BM and GM, etc.)• Budget management as plan• Manage on Product master Promotion (Nationwide, by Channel, Trade, EC) and Product Master (Line sheet – register for internal)• Create value set / GWP• Report all report related to marketing e.g., SKU report, sell out analyze, activities achievement report• Be the touchpoint for RA on FDA Verify (Co with Training manager)• Execution on Ecommerce marketing e.g., retailer.com, pure pay by stock uploading, tacking issue and feedback and lead monthly discussionPeople Management:• Relationship building with all related stakeholder, e.g., SAPAC / Regional, Business Partner, Agency, Third party, Online/Offline Retailer, KOLs• Consolidate as a total brand and align to team, cross team• Coaching, monitoring Marketing team, subordinate team to develop team member
Benefit
- Social Security
- Health Insurance /Life Insurance/Accident Insurance
- Annual Health Check Up
- Provident Fund 5%
- Performance Bonus/Results-Based Bonus
- Company Party, Company Outing
- Staff training and development
- Get Well Gift Basket
- Annual Leave, Business Leave, Sick Leave, Maternity leave, Wedding leave, Sterilization leave, Funeral leave, Ordination leave, Compensate leave, Military leave
*Annual Leave start 8 days and increase 2 day/year (8>10>12>14>16days)Assistant Marketing Manager (Beauty)ID:69709
70,000 THB ~ 90,000 THBBTS (Sukhumvit Line)Job Description
MAIN PURPOSE:Assistant Marketing manager will be responsible for the creating on strategic planning, execution of the 360 marketing plans. This role will be responsible for budgeting, forecasting, P&L tracking, media, pricing, and promotional strategies relating to the brands. The person will act as the brand guardian and make business recommendations relevant to the overall growth of the brandsKEY RESPONSIBILITIES:Strategy- Assist in the development and executions of brand and marketing strategy include Product Launch plan- Plan media, pricing, promotional and sampling strategy- Create 360 launch plans- Create marketing strategy of Digital Marketing and align with Corporate team- Manage on influencer strategy- Implement with CRM project, create customer journey and analysis for marketing strategy- Work in close with Brand manager for Product analysis by category, by segment- Perform competitive analysis, manage on competitor, and market analysis- Constantly analyze risks and opportunities- Collaborate on Ecommerce strategy with Corporate team- Plan trade strategy by channel with Sales and deal with the Retailer, Co-Partner Department storeBrand and Marketing Communication- Planning, monitoring and execution of Brand communication, Digital Marketing communication and Event for the brand- Collaborate on media plan process (Brand Manager to review and approve) and manage media agency briefing with Corporate team- Create and communication to team for Content Marketing- Manage on ROIMarketing Operation- Manage all forecasting (saleable and non-saleable items): enter forecast in system for initiatives based on benchmark, and retailer feedback. Update forecast as needed- Work with Demand Planning and Sales Operations teams to ensure accuracy in forecasts and calendarization of saleable and promotional items in order to achieve profit targets- Keep SKU assortment lists by retailer or channel updated and communicate with cross-functional teams accordingly- Provide SKU logistics information to cross-functional teams as requested- Monitor inventory levels- VM Management (Product Launch, Seasonal Launch, Align counter design from BM and GM, etc.)- Budget management as plan- Manage on Product master Promotion (Nationwide, by Channel, Trade, EC) and Product Master (Line sheet – register for internal)- Create value set / GWP- Report all report related to marketing e.g., SKU report, sell out analyze, activities achievement report- Be the touchpoint for RA on FDA Verify (Co with Training manager)People management- Relationship building with all related stakeholder, e.g., SAPAC / Regional, Business Partner, Agency, Third party, Online/Offline Retailer, KOLs- Consolidate and align to team, cross team- Coaching, monitoring Marketing team, subordinate team to develop team member
Benefit
- Social Security
- Health Insurance /Life Insurance/Accident Insurance
- Annual Health Check Up
- Provident Fund 5%
- Performance Bonus/Results-Based Bonus
- Company Party, Company Outing
- Staff training and development
- Get Well Gift Basket
- Annual Leave, Business Leave, Sick Leave, Maternity leave, Wedding leave, Sterilization leave, Funeral leave, Ordination leave, Compensate leave, Military leave
*Annual Leave start 8 days and increase 2 day/year (8>10>12>14>16days)Digital Marketing Executive (Timepieces Div) ID:65499
40,000 THB ~ 55,000 THBBTS (Sukhumvit Line)Job Description
• Oversee digital marketing and brand.com in Thailand:- Social media marketing: Plan and manage CASIO/ G-SHOCK TH official accounts by utilizing materials from HQ optimally for local market.- E-commerce (Brand.com) marketing: Plan and manage communications on Casio Brand.com by following the marketing strategies to develop online sales.- One-to-One marketing: Tailor communication with customers by acquiring personalized data through Casio ID membership to increase the loyalty and Life-Time-Value of the customer.- Regular support for distributor: Timely share marketing materials from global/ regional HQs with distributors.• Analyze and create regular (monthly) digital marketing performance report.• Monitor and issue online performance reports.• Communicate and cooperate with related teams including the regional team in Singapore for the alignment of regional and local communication plan.• Any other ad-hoc tasks from Local MD and Managers.
Benefit
- Commuting Allowance: (Based on actual commuting expenses via public transport)
- Phone Allowance: THB 500
- Provident Fund 4%
- Social security
- Health insurance
- Bonus (average 1.5 month)
- Business TripMarketing & E-commerceID:70384
35,000 THB ~ 40,000 THBKing Kaew- Suvarnabhumi , Latkrabang, Srinakarin - Pattanakarn - Pravet, Bangna, All Airport Link Lines, Ramkhamhaeng/Bangkapi/Bueng Kum, Khlong Sam Wa, Khan Na Yao, Saphan Sung, Min Buri, Nong Chok, Suan Luang, SamutprakarnJob Description
1. จัดกิจกรรมการตลาดในรูปแบบ online and offline2. พัฒนากลยุทธ์การตลาดสำหรับสินใหม่ และผลักดันสินค้าเก่า3. ติดตามและวิเคราะห์แนวโน้มของตลาด คู่แข่ง พฤติกรรมของลูกค้า4. ส่งเสริมการขายแคมเปญการตลาด ประชาสัม พันธ์ เพื่อเพิ่มการมองเห็น และการมีส่วนร่วมของแบรนด์5. ทำงานอย่างใกล้ชิดกับทีมขายเพื่อพัฒนากลยุทธ์ เพิ่มประสิทธิภาพการขาย ให้บรรลุเป้าหมาย6. วิเคราะห์ข้อมูลการขาย และการตลาด เพื่อนำกลยุทธ์มาปรับใช้7. จัดการคิด Content การตลาดโดยใช้ Influencer วิเคราะห์เนื้อหาและเทรนด์ อัพเดตเทรนด์โซเชียลมีเดีย8. ดูแลบริหารการใช้งาน E-Commerce เช่น Website, Facebook, Shopee, Lazada, TikTok และ Line official9. การวิเคราะห์การตลาดออนไลน์เพื่อให้เว็บไซต์ ติดอันดับการค้นหาบนหน้าแรกของ Google โดยการทำ SEO และ SEM10. สามารถเดินทางไปสำรวจตลาดกับทีมขายได้บ้างบางครั้ง11. จัดทำรายงาน แผนการตลาด ROI ศึกษาคู่ แข่ ง และกลยุทธ์ให้กับฝ่ายบริหาร12. ประสานงานเข้าร่วมประชุมกับ Head office ต่างประเทศ พร้อมสรุปการประชุม เพื่อนำข้อมูลที่มีประโยชน์มาปรับใช้สำหรับทีมงานฝ่ายต่างๆ
Benefit
- Transportation expenses
- Provident fund
- Medical insurance
- Annual leave
- Performance Bonus
